AXON — Analytics & Intelligence
Live monitoring. Pattern recognition. Business truth.
The analytics engine that captures everything, calculates consistently, and surfaces the patterns humans miss.
AXON is monar’s analytics and intelligence engine. It captures every event across the business — user interactions, system events, agent actions — processes them in real time, and surfaces KPIs, patterns, and insights that drive informed decision-making across the entire platform.
AXON solves the core monar origin problem — businesses that cannot answer basic questions about their own performance because data lives in different systems with different definitions. AXON eliminates that gap permanently.
AXON is the engine that creates a single, consistent, auditable source of truth — one that is always current, always sourced, and always ready.
Five systems. Five numbers. No truth.
Two people in the same room. Two different numbers. No one knows which is right.
The problem isn’t that businesses lack data. It’s that they have too much of it, scattered across too many systems, with no consistent definitions.
Every tool calculates metrics its own way. Marketing says revenue is one number. Finance says it’s another. The CEO asks a simple question and gets three different answers depending on who runs the report.
AI agents deployed into this environment cannot produce trustworthy analysis — they inherit the inconsistency of the data beneath them.
AXON eliminates the measurement gap.
Core Capabilities
What AXON does — and how it does it.
AXON is six interconnected analytics capabilities forming the intelligence layer for the entire platform. Each capability addresses a specific dimension of the measurement gap that prevents businesses from understanding their own performance.
Real-Time Event Tracking & Live Monitoring
Every event. Every surface. Captured in real time.
AXON captures every event across every connected system automatically. User interactions from IRIS, system events from NEXUS, agent actions from MIMIX — all ingested, normalized, and available for analysis without manual instrumentation.
Live dashboards reflect current state, not yesterday’s batch. Configurable alerting thresholds surface anomalies the moment they occur, routing them to the right stakeholder or triggering automated responses through MIMIX.
Automatic IRIS event capture
System event ingestion from NEXUS
MIMIX agent action logging
Real-time dashboard refresh
Configurable alerting thresholds
KPI Calculation & Standardized Metrics
One metric. One definition. Every time.
AXON applies consistent business logic across all connected sources. Same calculation, same period definitions, same attribution model — regardless of which system the data originates from.
This eliminates the scenario where marketing reports one revenue number, finance reports another, and the CEO receives three different answers to the same question. Every stakeholder sees the same truth.
Standardized metric definitions
Unified attribution
Multi-period trending
Segmentation by any dimension
Margin and unit economics
User Journey Mapping & Funnel Analysis
From first touch to conversion. Every step visible.
Full behavioral analysis of how users move through every digital touchpoint. AXON captures the entire journey — from first ad impression through website visit, form submission, sales interaction, and conversion.
Deep funnel visibility reveals where users drop off and which paths actually lead to conversion. Session-level and cohort-level analysis enables both tactical optimization and strategic planning.
Full user journey capture
Funnel visualization
Session-level analysis
Cohort tracking
Path analysis
A/B Testing & Experimentation
Every hypothesis tested. Results calculated in real time.
Unlimited parallel experiments with automated variant assignment, statistical significance calculation, and autonomous lifecycle management by MIMIX agents. No manual monitoring required.
Every experiment’s results are archived in a learnings library. MIMIX agents can reference previous test outcomes when proposing new experiments — intelligence that compounds with every iteration.
Unlimited parallel experiments
Automated variant assignment
Statistical significance reporting
Autonomous experiment lifecycle
Learnings library
Pattern Recognition & Predictive Modeling
What happened. What’s about to happen.
Beyond reporting the past, AXON identifies what is likely to happen next. Trend detection, churn prediction, revenue forecasting, capacity modeling — signals that enable proactive action rather than reactive firefighting.
Anomaly scoring routes unusual patterns to the appropriate stakeholder or agent automatically. The system doesn’t wait for someone to notice — it surfaces the signal before the problem escalates.
Trend detection
Churn prediction
Revenue forecasting
Capacity modeling
Anomaly scoring and routing
Reporting & The AXON Panel
The right view for every stakeholder. Always current.
Configurable reporting layer that gives every stakeholder — from operator to board member — the performance view appropriate to their role. No single dashboard trying to serve everyone.
Automated narrative reports generated by MIMIX from live AXON data. Data room exports for investor diligence. Feature adoption analytics for product teams. Every report sourced from the same infrastructure, calculated the same way.
CEO and departmental dashboards
Automated narrative reports
Data room export
Real-time alerting
Feature adoption analytics
Engine Interdependency
The intelligence layer connected to every engine.
NEXUS
Infrastructure & Data
Provides raw operational data, integration event streams, and data sync status for analytics processing.
IRIS
Visualization & UX
Sends all user interaction events — clicks, form submissions, page visits, session data — automatically captured without instrumentation.
MIMIX
Agentic Workflows
Consumes processed analytics, KPI signals, and anomaly alerts. Surfaces experiment results and pattern recommendations for agentic decision-making.
NEXUS
Infrastructure & Data
Raw operational data, integration event streams, data sync status.
IRIS
Visualization & UX
User interaction events, session data, page visits, form submissions.
MIMIX
Agentic Workflows
Analytics signals, KPI triggers, experiment results, pattern recommendations.
In Operation
What changes when you have one source of truth.
When AXON is running, every metric is calculated the same way. Every stakeholder sees the same numbers. AI agents make decisions from consistent data. The measurement gap closes permanently.
Event Captured
Data Normalized
KPI Calculated
Pattern Detected
Insight Surfaced
One number, every time
Every KPI calculated identically regardless of source system or stakeholder.
Real-time monitoring
Live dashboards reflecting current state, not yesterday’s batch.
Automated experimentation
A/B tests proposed, configured, and evaluated by MIMIX agents.
Predictive intelligence
Trend detection, churn prediction, revenue forecasting — before problems escalate.
Board-ready reporting
Export any metric, any time window, any segmentation — structured for diligence.
Compound learning
Every experiment archived. Every pattern cataloged. Intelligence compounds over time.
The AXON Panel
Every stakeholder. The right view. The same truth.
The AXON Panel is not a single dashboard — it is a configurable reporting layer that presents the business’s single source of truth through the lens appropriate to each stakeholder’s role. The CEO sees one view. The marketing lead sees another. The board sees a third. Every number is sourced from the same infrastructure, calculated the same way, updated in real time.
| Stakeholder | View | What They See |
|---|---|---|
| CEO / Founder | Executive Dashboard | Every key metric — revenue, margin, retention, growth — in one view sourced from one infrastructure. |
| Marketing | Campaign Performance | Attribution, CPC, conversion rates, funnel analysis, and A/B experiment results across all channels. |
| Sales | Pipeline & Revenue | Lead quality scoring, pipeline velocity, conversion probability, and revenue forecasting. |
| Operations | System Health | Integration status, workflow success rates, agent performance, and capacity utilization. |
| Finance | Unit Economics | CAC, LTV, net revenue retention, gross margin, and cohort-level financial analysis. |
| Board / Investors | Data Room | Any metric, any time window, any segmentation — export-ready, audit-trail backed, diligence-grade. |
CEO / Founder
Executive Dashboard
Every key metric — revenue, margin, retention, growth — in one view sourced from one infrastructure.
Marketing
Campaign Performance
Attribution, CPC, conversion rates, funnel analysis, and A/B experiment results across all channels.
Sales
Pipeline & Revenue
Lead quality scoring, pipeline velocity, conversion probability, and revenue forecasting.
Operations
System Health
Integration status, workflow success rates, agent performance, and capacity utilization.
Finance
Unit Economics
CAC, LTV, net revenue retention, gross margin, and cohort-level financial analysis.
Board / Investors
Data Room
Any metric, any time window, any segmentation — export-ready, audit-trail backed, diligence-grade.
Real-time · Consistent definitions · Audit-trail backed · Export-ready
The measurement gap closes in weeks.
Configuration, not construction. AXON deploys on top of whatever exists.
AXON deploys as part of every aOS 25 implementation — the analytics layer that turns scattered data into consistent, real-time intelligence.