System anatomy · 06/06
Numbers that show their work.
Every report traces back through the same governed system — from patient revenue to the source that produced it.
- Patient revenue
- $3,400
- Lead
- #4821
- Q3 Search
- Source verified
- ✓
Attribution, governed
Your growth,
one traceable loop.
Every patient and every dollar traces back to the campaign, keyword, and landing page that produced them — reports you can verify, not just trust.
Lead #4821 · Maple Family Dental Booked
- Campaign
- Invisalign · Q3 Search
- Keyword
- “clear aligners near me”
- Landing page
- /invisalign-v3 ▲ winner
- Patient revenue
- $3,400
Source verified · click-to-chair chain complete
Take a closer look.
Pillar · 01 / Attribution
Stop buying clicks.
Start counting patients.
Between click and chair, your data goes dark.
Which click
became a patient?
became a patient?
- Click Local Care · “emergency dentist open now”
- Lead #7358 · James Baldwin
- Patient Visit complete
- Revenue $2,850
Source matched · Verified
Pillar · 02 / Trusted Reporting
Every number
shows its work.
You can’t click a PDF.
Q1 Marketing Report
Prepared for leadershipApril 2026
- Campaigns
- 14
- Leads
- 213
- Qualified
- 132
- Appointments
- 94
Reports / Marketing Performance Overview
April 1–30 · All locationsDefinitionLeads matched to a valid patient inquiry
SourceFrontdesk lead ledger
Completeness98% matched · 3 pending
Pillar · 03 / One Truth, Every Location
Fix it once.
It updates everywhere.
Your website, your ads, and Google disagree.
Frontdesk · Confirmed fact Monday hours · 8:30 AM–5:30 PM
- Owner
- A. Patel
- Source
- Practice operations
Pillar · 04 / A Website That Learns
“A website that's
operated, not published.”
When did your website last learn anything?
Learning timeline
Care for your
whole family.
Convenient, gentle dental care in Downtown Chicago.
Request a consultModern care.
Personal touch.
Convenient, gentle dental care in Downtown Chicago.
Request a consultVariant A
1,284visits
52consult requests
4.0%conversion rate
Better smiles.
Better days.
Convenient, gentle dental care in Downtown Chicago.
Request a consultVariant B
1,301visits
83consult requests
6.4%conversion rate
Winner
+60% lift
96% confidence
ExperimentBetter smiles.
Better days.
Convenient, gentle dental care in Downtown Chicago.
Request a consultRolled out
All eligible pages updated 100%
Pillar · 05 / Search With Receipts
SEO with
receipts.
Month 37 of the SEO retainer. What changed?
Finding #184
Downtown location has no
emergency dentist page
Evidence attached
Search: emergency dentist downtown chicago
Search: emergency dentist downtown chicago
- Emergency Dentist Downtown Chicago maplefamilydental.com/downtown/emergency-dentist
Same-day emergency dental care in Downtown Chicago.
Owner · Maya Patel
Maya PatelSEO Content LeadResolved · July 10, 2026
ResolvedEvidence attached
Search comparison · 2026-06-28 to 2026-07-10.txt0 URLs matched before / 1 URL ranking #1 afterOutcome measured
18qualified consult requests Source verifiedPillar · 06 / Leads Never Die
Stop paying
for leads you lose.
A lead arrived Friday, 4:58 PM. It was opened Tuesday.
Fri 4:58PM
- New Sofia RamirezEmergency dental consult
- Qualified +4 min
- Booked +11 min
Appointment
confirmed
11 minutes
Frontdesk · Built for the practice
Built for the work
happening right now.
Every call, handoff, campaign, lead, patient, and dollar becomes part of one living system.
Frontdesk at work 
One practice in motion. One system keeping up.
Locations · Campaigns · Leads · Patients · Revenue